Newsletter Design
For the launch of the collaborative Crayola × Brickcraft product line, I created an email newsletter that fused Crayola’s lively, color-forward aesthetic with Brickcraft’s playful brick-building spirit. Brickcraft is a brand offering high-quality building sets and accessories designed to spark creativity and joy for builders of all ages. The brand positions itself as a go-to for imaginative building experiences and community-driven pop-culture collections.
For the launch of the collaborative Crayola × Brickcraft product line, I created an email newsletter that fused Crayola’s lively, color-forward aesthetic with Brickcraft’s playful brick-building spirit. Brickcraft is a brand offering high-quality building sets and accessories designed to spark creativity and joy for builders of all ages. The brand positions itself as a go-to for imaginative building experiences and community-driven pop-culture collections.
The design uses vibrant Crayola-style hues and hand-drawn, crayon-like accents layered over subtle brick-textured backgrounds to reflect Brickcraft’s identity. Products are arranged in a clean gallery-style layout that gives each set room to stand out, while bold call-to-action buttons in signature Crayola green and yellow invite subscribers to explore the new collection. The result is a newsletter that combines nostalgia, playfulness, and modern design sensibility.
